For Hibachi Ninja, an Atlanta-based hibachi food truck, I built the brand’s visual identity from the ground up. I designed the logo, supporting brand system, print collateral, and marketing assets to create a bold, cohesive presence across customer touchpoints.

I also developed and managed paid social campaigns designed to increase local awareness, engagement, and customer demand. To support long-term brand consistency, I created a comprehensive brand guide that gave ownership a clear framework for maintaining the company’s visual identity across digital, print, and future marketing initiatives.